Are you struggling to find a suitable domain name for your business idea or company? Read on and you may find the inspiration you’ve been looking for.

Although there are no hard and fast rules as to what constitutes a good name for a website, there are some general rules of thumb if you like that if followed should pay you dividends in the future.

 1. Short and snappy

Try to find a domain that is as short as possible – ideally less than 10-12 characters in length and two syllables. That way it will be easier to remember that sites that have say three or four syllables and 20 characters. There are some exceptions of course, such as which is on the borderline in terms of its length but it is at least memorable.

2. Relevance

This one definitely has mixed opinions and there seems to be no hard and fast rule here at all. Who would have thought that Orange would be a mobile phone company (ok, I know they merged with T-Mobile to become EE years ago but I hope it served to illustrate the point). Vodafone on the other hand chose to adopt the opposite stance.

3. Ends in .com

Personally, I prefer the .com extension as it is the original and the one with which are most people are familiar with. Some other good ones are .net and .org however if you are a commercial enterprise then .com would serve you better. 

As for the new gTLDs which have been appearing over the last few years I am not a fan at all but having said that, they could work for you depending on what sector/vertical you are in. I just don’t like them. One that I did like and thought it was quite catchy was an online training company called Clever!

4. Memorable

If you can say the name of your site to somone without having to write it down or spell it out then that should give you an edge, as you’re probably going to get tired of saying, “, and that’s the number 4 as a digit, not spelled out and u as in the single letter”. That would be a nightmare!

So, I know what you’re thinking – but most of the .com names are taken and while that is certainly not far off, there are some ways you can still grab a great-sounding domain name of the .com variety. Let’s take a look at a few sites (I’ll be adding to this list as I come across more of this ilk).

Each and every day there are thousands of domains that expire for various reasons, maybe the credit card was no longer valid, they lost interest in the venture and so on. Check out this site as you may find just the name that would suit your business. Sign-up is free.

If you’re stuck for ideas on a good domain name, this site allows you to plug in something related to your niche, say plumbing and it will generate hundreds of different combinations all containing your keyword and they are all .com domains as well. Quite a nifty little tool.

Another site geared towards finding you a suitable name for your site although I’ve used LeanDomainSearch more in the past.

Please do let me know of any success you may have in locating the perfect domain in the comments section below – it would be great to hear your great finds!